According to the latest IMARC Group report, entitled “Sales force automation software Market: Global Industry Trends, Share, Size, Growth, Opportunity, and Forecast 2021-2026“, the The Global Sales Force Automation Software Market Has Seen Strong Growth during 2015-2020. Sales Force Automation (SFA) software is programming software that simplifies the collection, evaluation, and dispersion of sales pipeline data. It allows industries to manage account information, customer database, orders and invoices, and monitor the system in real time. This software is widely used by managers to monitor the behavior and performance of their employees and to develop new marketing strategies. In recent years, SFA software has gained traction as it offers various benefits including lead management, sales forecasting, opportunity management, as well as contact and relationship management. It also reduces administrative tasks that have to be done manually by people.
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We regularly monitor the direct effect of COVID-19 on the market, as well as the indirect influence of related industries. These observations will be incorporated into the report.
The global SFA software market is primarily driven by rising sales forecasts in the banking, retail, and information technology (IT) industries globally. In addition, the growing adoption of cloud technology, artificial intelligence (AI) and machine learning (ML) in the banking, retail, IT and telecommunications industries is driving the demand for SFA software. In addition to this, the growing number of small and medium businesses and new startups investing heavily in SFA software to access personalized and consolidated customer communication from various online channels is also positively impacting the growth of the market. . Moreover, the increasing penetration and improvement of mobile technology is also expected to fuel the growth of the market. Looking ahead, IMARC Group expects the market to grow at a CAGR of around 12% during 2021-2026.
As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously monitoring changes in the markets, as well as the industrial behaviors of consumers around the world and our estimates on the latest market trends and forecasts are made afterwards. examining the impact of this pandemic.
Competitive landscape with key players:
- Aptean Inc.
- Consensus Sales Inc.
- Infor Inc. (Koch Industries Inc)
- Microsoft Corporation
- Oracle Corporation
- Pegasystems Inc
- com Inc.
- SAP SE
- SugarCRM Inc
- Zoho Technologies Private Limited.
Breakdown by application:
- Lead management
- Sales forecast
- Management of orders and invoices
- Opportunity management
Breakdown by type of deployment:
Breakdown by company size:
- Small and medium enterprises
- Large companies
Breakdown by business sector:
- Health care
- Food and drinks
Breakdown by region:
- North America (United States, Canada)
- Europe (Germany, France, United Kingdom, Italy, Spain, Others)
- Asia-Pacific (China, Japan, India, Australia, Indonesia, Korea, others)
- Latin America (Brazil, Mexico, others)
- Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, others)
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Highlights of the report:
- Market performance (2015-2020)
- Market Outlook (2021-2026)
- Market trends
- Market drivers and success factors
- The impact of COVID-19 on the global market
- Value chain analysis
- Global market structure
- Complete mapping of the competitive landscape
If you need specific information that is not currently within the scope of the report, we will provide it to you as part of the customization.
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